About us
We make only authentic visual experiences.
We share your passion for fitness and yoga — and empathize with the sacred journey you are on to create the human epitome of health and wellness.
Esther Tay
founder · photographer · storyteller
Our story
Built inside the studio.
For over six years, Esther Tay Pictures has worked with gyms and yoga studios across Singapore to bring their aspirations to life — from Singapore's first book on yoga asanas to launch festivals, brand films, and the everyday content that keeps a community moving.
Because we live in this world too, shoots run differently: we know how to direct a pose without breaking a practice, when the light will hit the mat, and which three seconds of a class will make the reel.
Authentic
No stiff posing, no stock-photo energy. We photograph real practices, real sweat, and real communities.
Industry-native
Six-plus years inside gyms and yoga studios means we know the poses, the flow of a class, and where the moment will happen next.
End to end
Photo, video, and social under one roof — one team that understands your brand from the shoot to the feed.
Get your quote and
let's get moving.
Tell us about your studio, your brand, or your practice — we'll take it from there.